How to sell on Amazon from Alibaba – A Complete Guide

Are you looking to tap into the vast customer base of Amazon and sell your products online? One way to do this is by sourcing products from Alibaba and selling them on Amazon. In this article, we’ll provide a step-by-step guide on how to do this, including tips on setting up an Amazon seller account, finding products to sell on Amazon from Alibaba, importing products from Alibaba to Amazon, and listing and marketing your products on Amazon.

How to sell on Amazon from Alibaba

Setting up an Amazon seller account

The first step in selling on Amazon from Alibaba is to set up an Amazon seller account. Here’s how to do it:

  1. Go to and click on the “Start selling” button.
  2. Sign in to your Amazon account or create a new one if you don’t have one.
  3. Choose the Amazon seller plan that best fits your needs. There are three plans to choose from: Individual, Professional, and Advantage. The Individual plan is best for those who plan to sell fewer than 40 items per month, while the Professional plan is best for those who plan to sell more than 40 items per month. The Advantage plan is best for those who want to sell branded products and have access to additional features such as customizable shipping rates and the ability to offer free shipping.
  4. Enter your business and contact information, including your name, address, phone number, and email address.
  5. Agree to the Amazon Services Business Solutions Agreement and the Amazon Services Privacy Notice.
  6. Set up your payment method by linking your bank account or credit card.

Finding products to sell on Amazon from Alibaba

Now that you have an Amazon seller account set up, it’s time to find some products to sell. Here are some tips to help you find the best products to sell on Amazon from Alibaba.

  1. Research the demand for a particular product on Amazon by using tools such as the Amazon Best Sellers Rank (BSR) and the Amazon Product Research tool. This will help you determine whether there is a market for the product you’re considering selling.
  2. Negotiate prices with suppliers on Alibaba by sending them a message through the Alibaba messaging system and explaining your business model. Be sure to communicate your needs clearly and be open to negotiating prices.
  3. Consider the shipping costs for the products you’re interested in selling. Some products may have higher shipping costs than others, which could eat into your profits.
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Importing products from Alibaba to Amazon

Once you’ve found some products to sell on Amazon from Alibaba, it’s time to import them to Amazon. Here’s how to do it:

  1. Place an order with the supplier on Alibaba and make sure to specify the delivery address as your own address or the address of a freight forwarder.
  2. Choose the right shipping method for your products. Options include air freight, sea freight, and express delivery. Air freight is the fastest but also the most expensive option, while sea freight is slower but cheaper. Express delivery is a good option for small and lightweight products.
  3. Prepare your products for customs by making sure they are properly labeled and packaged. You may also need to provide documentation such as invoices and certificates of origin.
  4. Once your products arrive at your address or the address of your freight forwarder, you’ll need to package them for shipping to Amazon. Make sure to follow Amazon’s guidelines on packaging and labeling.
  5. Use Amazon’s fulfillment service or your own fulfillment method to get your products to Amazon. If you use Amazon’s fulfillment service

Listing and marketing your products on Amazon

Now that your products have been imported to Amazon, it’s time to list and market them. Here are some tips to help you get started:

  1. Create effective product listings on Amazon by including high-quality product photos, a clear and concise product description, and relevant keywords.
  2. Optimize your listings for the Amazon search algorithm by including relevant keywords in the title and bullet points of your product listings.
  3. Use Amazon’s advertising and marketing tools to promote your products. Options include sponsored products, sponsored brands, and product display ads.
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Can i buy from Alibaba and sell on amazon?

Yes, it is possible to buy products from Alibaba and sell them on Amazon. This is a common practice known as “retail arbitrage,” where individuals or businesses purchase products at a lower price and resell them at a higher price on another platform.

How to connect Alibaba to amazon?

There is no direct connection between Alibaba and Amazon, as these are two separate e-commerce platforms. However, it is possible to use Alibaba as a source for products that you can then sell on Amazon. But you can follow the above guide to sell Alibaba products on Amzon.

How to select a product from Alibaba to sell?

Here are a few general tips that may be helpful:

  1. Research the market: Look for products that are in high demand and have a low supply. You can use tools like Google Trends and Alibaba’s market research resources to identify trends and popular products.
  2. Consider your target audience: Think about the needs and wants of your target market and choose products that align with those.
  3. Look for a supplier: Once you have identified a product to sell, use Alibaba to find a reliable supplier. Look for suppliers with a good reputation, competitive prices, and the ability to meet your product and delivery requirements.
  4. Consider margins: Make sure the products you choose have a high enough margin to be profitable after accounting for all of your costs, including the cost of the product, shipping, and any additional fees.
  5. Protect yourself: When buying from Alibaba or any other platform, it’s important to protect yourself by using a secure payment method and carefully reviewing the terms of the transaction.
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Selling on Amazon from Alibaba can be a lucrative way to tap into the vast customer base of Amazon. By setting up an Amazon seller account, finding products to sell on Amazon from Alibaba, importing products from Alibaba to Amazon, and listing and marketing your products on Amazon, you can start building a successful business on the platform. With the right strategies and a little bit of hard work, you can turn your dream of selling on Amazon into a reality.

MK Usmaan